We all use some kind of social media in our lives. This blog is coming to you through social media. Facebook, You Tube, Twitter, Instagram, WhatsApp are some of the social media platforms that we use. But are all these good or bad? In this blog, that is exactly the question I will attempt to answer.
First of all, what is social media? Social media is a computer-based technology that helps people to create and share content or participate in social networking. Basically, people use social media to share thoughts, ideas and information to one another. For example, a person can open a You tube channel and show tutorials on how to paint, or another can also crack jokes for entertainment. Now let’s directly get into whether or not social media is good.
First let’s talk about its benefits:
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Social media is used by thousands of people around the world. So, there is a chance that your content will be seen by a lot of people. This can be a great business opportunity and will also an impressive way to spread awareness.
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Social media is one of the few marketing strategies where you can have direct contact with your audience. You know who is interested in your business because they choose to follow your social media account. Also, your viewers can give you suggestions on what you should and should not show as content.
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Another useful thing about social media is that people will get to know your ability or what you are capable of. So, if businesses see your content, they can give you a career opportunity. So, clearly you are marketing yourself!!!
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When you open a social media account, you kind of make your brand. If people like your content, they will give it a thumbs up and suggest other people about your content. When you get a good amount of views, the social media platform will give you money, since you are helping them to get more people to use their app. Then you can open your own website. Some social media users have their own merch, meaning clothes and stuff like that with their name on it. This can also help them for business.
Now let’s see the negatives / disadvantages:
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You can receive negative feedback. People can share about how they like your content, but they can also share about how they didn’t like your content, too. This can reflect bad on your viewership.
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It is easy for your content to go viral on social media. People watch your content veeerrryyy carefully. But if you are not careful, you can end up embarrassing yourself and get stuck in an awkward situation. Unless you verify all content avoid posting it. The popular saying is every action has an opposite reaction and a SOCIAL MEDIA OVERREACTION.
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When you open a social media account, you have to post content regularly, as people are expecting you to post more content. For example, I have to keep blogging to be a real blogger. I can’t just write one blog and stop writing. Compulsive behavior !!!
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You can get addicted to social media. Most people with social media accounts check their phone every five minutes to see how many views they have got. This can mess up their schedule very badly.
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Probably the most important disadvantage of social media is that there are cyber criminals everywhere. They can hack into your social media account and steal your followers, and that can mess up your viewership. So you have to be very careful when it comes to opening a social media account, especially when you are doing business.
So that was it. It is your choice to decide if it is a good thing or a bad one. I personally think that it is good for entertainment and bad when it comes to addiction and security. What do you guys think? Let me know in the comments, and remember… “Don’t use social media to impress people, use it to IMPACT people”. So long until the next blog!
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